Careers

Social Media and Content Manager
Reports To: Vice President of Marketing

About PRIMONT:

For 50 years, our company has followed the simple philosophy of building every home as if it’s our own, and treating every customer like they’re a member of the family, “We are Family” is our moto!

Primont Homes is committed to providing the highest quality and value to all our homebuyers. Prime locations, elegant design, superb craftsmanship and unrivaled customer service have made Primont a leading and trusted name in the industry. It’s been our privilege to build several dynamic, outstanding new communities of more than 5,000 homes in the GTA.

Primont’s vision is to craft distinctive communities that answer to each homeowner’s individuality, design preferences and lifestyle aspirations.

Primont is poised to deliver 1,000 new homes per year between our low- and high-rise holdings.

The opportunity for the appropriate candidate is to manage and direct master plan community areas to help deliver the necessary serviced lands to support business plan.

Primary Objective:

The Social Media and Content Manager will lead and oversee all of Primont’s social media accounts and blog, acting as the primary voice of the company across social platforms. This role is responsible for developing and executing content strategies that drive brand visibility, community engagement, and social growth. The Social Media and Content Manager will also support event and promotional activations, collaborating with internal and external teams to ensure cohesive messaging across all platforms.
 
Key Accountabilities
Social Media Strategy & Oversight:
● Lead and manage all Primont social media accounts by developing and implementing strategies that align with business goals, producing new content to foster engagement, and establishing KPIs to measure and drive community growth.
● Maintain a cohesive and professional brand voice across social channels, actively engaging with audiences and responding to inquiries and comments.
Content Creation & Blog Management:
● Oversee and create all blog and vlog content, collaborating with the Digital Marketing Manager to ensure SEO-optimized posts that enhance organic traffic and lead generation.
● Lead content creation by writing and editing copy for the website, email campaigns, and blog posts, ensuring all content aligns with the brand voice and messaging.
● Develop engaging video content either internally or by partnering with external agencies, ensuring videos align with brand, community and company goals and enhance audience engagement.
● Coordinate with the sales team to support content needs for campaigns and promotions, ensuring alignment with broader marketing strategies and company goals.
Event & Promotional Support:
● Support Primont’s event and experiential marketing efforts, providing social media coverage and promotion to maximize engagement and brand exposure.
● Collaborate with external partners to bring events and activations to life, ensuring all initiatives align with brand and company goals.
● Deliver live event coverage when needed, fostering audience engagement and participation across social platforms.
 
Monitoring & Reporting:
● Track, analyze, and report on social media and blog performance metrics, monitoring KPIs such as engagement, reach, and traffic.
● Provide clear, easy-to-follow monthly/quarterly reports on social media and blog performance, highlighting key insights and trends.
● Offer data-driven insights and recommendations to refine content strategies, enhance engagement, and support brand objectives.
Experience, Education, and Skills:
● Education: Post-secondary degree in Marketing, Communications, Journalism, or a related field.
● Experience: Minimum 3+ years in social media management, content creation, or a related field,
● Skills:
○ Strong copywriting skills for creating compelling content across websites, emails, and blogs.
○ Knowledge of social media platforms, analytics tools, and trends, with experience in growing and engaging online communities.
○ Experience working with SEO principles to optimize blog content and enhance search visibility.
○ Experience in photography and video editing to support high-quality visual content on social platforms is an asset.
○ Strong project management skills, particularly in coordinating events or promotional activations.
○ Analytical mindset for measuring social and blog performance and providing data-backed recommendations.
○ Excellent communication skills, maintaining a cohesive brand voice across all channels.
○ Agency experience and homebuilding experience is an asset.
 

Why PRIMONT:
We are committed to performing with Integrity, Commitment, Accountability, Responsibility and Experience. This belief is what our Primont program is founded on and what we call building on principles we value.

Primont offers a competitive compensation package.

Interested and enthusiastic candidates are encouraged to send their resume to:

careers@primonthomes.com

Digital Marketing Manager
Reports To: Vice President of Marketing

About PRIMONT:

For 50 years, our company has followed the simple philosophy of building every home as if it’s our own, and treating every customer like they’re a member of the family, “We are Family” is our moto!

Primont Homes is committed to providing the highest quality and value to all our homebuyers. Prime locations, elegant design, superb craftsmanship and unrivaled customer service have made Primont a leading and trusted name in the industry. It’s been our privilege to build several dynamic, outstanding new communities of more than 5,000 homes in the GTA.

Primont’s vision is to craft distinctive communities that answer to each homeowner’s individuality, design preferences and lifestyle aspirations.

Primont is poised to deliver 1,000 new homes per year between our low- and high-rise holdings.

The opportunity for the appropriate candidate is to manage and direct master plan community areas to help deliver the necessary serviced lands to support business plan.

Primary Objective:
The Digital Marketing Manager will play an integral role in executing Primont's digital marketing and email strategy. This position oversees all aspects of digital marketing, including paid advertising, SEO, data analysis, and email marketing, while working closely with agency partners on website optimization and performance. The Digital Marketing Manager will collaborate with internal stakeholders, and external agencies to enhance the company’s online presence, ensuring effective lead generation, brand consistency, and alignment with business goals.
 
Key Accountabilities
Digital Marketing Strategy & Execution:
● Lead and implement digital marketing campaigns in collaboration with agency partners, using platforms such as Google Ads and Meta Advertising, optimizing efforts to meet lead generation and sales targets.
● Develop and manage paid advertising strategies, recommending budget allocations based on campaign performance and market trends to maximize ROI.
● Oversee SEO content creation and optimization to enhance organic visibility and traffic generation across key initiatives.
● Collaborate with the Content Manager on new content ideas, ensuring cohesive messaging and alignment with overall marketing goals and leveraging this content to increase traffic and leads.
Email Marketing & CRM Management:
● Lead the email marketing strategy, implementing automation workflows and segmenting campaigns to nurture leads and engage prospects.
● Manage the CRM database, ensuring data integrity and using it to drive targeted, personalized email marketing initiatives.
● Create, execute, and optimize email campaigns, monitoring performance metrics to continuously improve open rates, click-through rates, and conversions.
Website Management & Optimization:
● Oversee the development and optimization of Primont's web assets, including landing pages and community pages, ensuring alignment with company KPIs and best practices for user experience and SEO.
● Collaborate with external agency partners to conduct regular audits of the website, focusing on speed, SEO, and user experience improvements to support lead generation and brand positioning.
 
Data Analysis & Performance Monitoring:
● Analyze data from Google Analytics to monitor user behaviour, identify trends, and guide optimization strategies.
● Produce and present quarterly and/or monthly reports, providing insights on digital marketing and email performance to drive data-informed decisions.
● Monitor conversion rates and navigation patterns to optimize user experience and improve engagement metrics.
Experience, Education, and Skills:
● Education: Post-secondary degree in Marketing, Communications, Business Administration, or a related field.
● Experience: Minimum 5+ years in digital marketing, including experience with Google Ads, Google Analytics 4, SEO optimization, email marketing automation, and CRM management (Salesforce); agency experience is an asset.
● Skills:
○ Proficiency in digital marketing tools, content management systems (CMS), and a working understanding of HTML, CSS, and JavaScript.
○ Strong analytical mindset with the ability to interpret data and derive actionable insights.
○ Expertise in SEO, keyword research, on-page optimization, and digital content creation.
○ Knowledge of CRM and email marketing automation, with experience in segmentation and personalization tactics.
○ Ability to collaborate across teams, manage multiple projects in a fast-paced environment, and adapt to evolving marketing needs.
○ Exceptional communication, interpersonal, and presentation skills, with a problem-solving mindset.
○ Agency experience and homebuilding experience is an asset.
 

Why PRIMONT:
We are committed to performing with Integrity, Commitment, Accountability, Responsibility and Experience. This belief is what our Primont program is founded on and what we call building on principles we value.

Primont offers a competitive compensation package.

Interested and enthusiastic candidates are encouraged to send their resume to:

careers@primonthomes.com

Senior Development Manager

About PRIMONT:
For 50 years, our company has followed the simple philosophy of building every home as if it’s our own, and treating every customer like they’re a member of the family, “We are Family” is our moto!

Primont Homes is committed to providing the highest quality and value to all our homebuyers. Prime locations, elegant design, superb craftsmanship and unrivaled customer service have made Primont a leading and trusted name in the industry. It’s been our privilege to build several dynamic, outstanding new communities of more than 5,000 homes in the GTA.

Primont’s vision is to craft distinctive communities that answer to each homeowner’s individuality, design preferences and lifestyle aspirations.

Primont is poised to deliver 1,000 new homes per year between our low- and high-rise holdings.

The opportunity for the appropriate candidate is to manage and direct master plan community areas to help deliver the necessary serviced lands to support business plan.

Responsibilities
• Manage on a day-to-day basis multi-disciplinary consultant and project teams to secure favorable and timely municipal approvals. Primonts portfolio includes large scale master planned communities comprising of low, mid- and high-rise products along with standalone multi and single point tower parcels;
• Manage and produce development schedules, risks and opportunities to meet the Business Plan, enable sales launch and construction starts;
• Provide strategic input, design direction and be responsible for official plan amendments, draft plan, re-zonings, site plan and condo applications, site servicing permits, registration;
• The ideal candidate has direct community design experience from project acquisition, visioning through servicing, based on strong financial discipline. The numbers drive the decision-making process;
• Prepare, review and internally validate land development proformas to maximize the financial performance opportunity and life of job budget management;
• Lead, mentor and co-manage the work of one or more Assistant Managers/Managers ensuring both the quality of their work as well as their on-going engagement and professional growth;
• Actively and continuously collaborate and communicate with various internal departments, ensuring that potential challenges or opportunities to plan, budget, schedule, and/or relationships are proactively identified, communicated, analyzed, and addressed. Proactively and positively engage with municipal and community stakeholders to advance the entitlement process, working the Primont team to identify “win-win” scenarios;
• Support Primont’s awareness and engagement in current development regulatory regimes;
• Provide input into acquisition opportunities, including preparation of acquisition proformas, tentative project schedule and assessment memo highlighting the opportunity and risk;
• Participate regularly in industry organizations and events, both to remain current on trends as well as to help develop Primont’s industry brand presence; and
• Collaborate on developing and improving Primonts Best Practices.

What You Bring
• At least a bachelor’s degree in a real estate related field is expected: real estate, urban planning/geography, engineering, business/finance, architecture, landscape architecture, law, etc. Applicants without formal business education should be prepared to demonstrate finance and other business skills/experience gained “on the job.”
• Ten (10) or more years of large scall residential focused multi-phase master plan community management.
• The ideal candidate has directly been responsible for the preliminary and final proformas, budget management, submission and approvals of the development applications (OPA, DPA, ZBA, SPA), permits, condo set-up, completed interim occupancy and registrations.
• Experience in developing residential projects in the GTHA and surrounding municipalities, being fluent in the local planning approval regulatory/policy framework, associated municipal processes and actors, etc.
• Working knowledge of Landowner Group Cost Share Agreements.
• Established relationships within the local real estate industry—particularly, consultants and municipal/community/other stakeholders—and an ability to build rapport with diverse group of people, particularly during challenging negotiations.
• Rigorous customer-focus: real empathy for our customers/building users; ensuring decisions are viewed through the perspective of the customer/user; and willingness to advocate for the customer/user in complex decisions.
• Excellent and demonstrable project management skills, with the ability to prioritize multiple projects, relationships, tasks, and deadlines:
o Strategic Execution: developing and driving project strategy; calling on the right people at the right time; challenging the process.
o Communication: professional and proactive internal/external project status, timeline, and financial reporting; integrating well with all internal departments as well as external stakeholders; early detection and effective communication of risks and issues.
o Negotiation: professional experience dealing ethically to resolve issues to maximize financial outcome while still maintaining relationships.
o Relationships: consistently balancing the interests of all stakeholders (internal partners, external partners, consulting partners, municipal staff, political office holders, suppliers, trades, and customers/users).
o Forward Planning and Thinking: particularly with regard to scheduling and resulting impacts on external and internal resources.
o Financial Management: always managing by the numbers and understanding the project’s financial position.

• Technical skills:
o A fluent understanding of:
 the various technical disciplines involved in residential development, including the ability to review and comment on consultant deliverables,
 complex regulatory policy documents and associated legal agreements, being able to quickly digest and comment upon them.

o Developed spatial skills, being able to identify how drawings relate to various regulatory/technical standards, site statistics, user experience and intended offering, etc.
o A working level of numeracy and financial acumen.

• Passion and drive for continual improvement and accomplishment, developing industry-leading projects balanced with achieving Primont’s schedule and budget objectives.
• Must be self-motivated, independent, and detail-oriented.
• Concise writing and presentation skills are required.
• Proven track record of excelling within a team-oriented and collaborative environment.

We encourage applicants to apply if they meet many, if not all, of the above qualifications.

Why PRIMONT
We are committed to performing with Integrity, Commitment, Accountability, Responsibility and Experience. This belief is what our Primont program is founded on and what we call building on principles we value.

Primont offers a competitive compensation package.

Interested and enthusiastic candidates are encouraged to send their resume to:

careers@primonthomes.com

Development Manager – High Rise

About PRIMONT:

For 50 years, Primont has followed the simple philosophy of building every home as if it’s our own and treating every customer like they’re a member of the family, “We are Family” is our moto!


Primont Homes is committed to providing the highest quality and value to all our homebuyers. Prime locations, elegant design, superb craftsmanship and unrivaled customer service have made Primont a leading and trusted name in the industry. It’s been our privilege to build several dynamic, outstanding new communities of more than 5,000 homes in the GTA.

Primont’s vision is to craft distinctive niche communities that answer to each homeowner’s individuality, design preferences and lifestyle aspirations.

Responsibilities

• Manage the entitlements of multiple high density residential projects, including Official Plan and Rezoning Amendments, Site Plan approvals, Development Agreements, and Condominium Registration;
• Comfortable working with and/ or providing direction to multi-disciplined consultant teams, various levels of Government and approval agencies;
• Effectively interact with internal and stakeholders throughout the development cycle.
• Review and assist in addressing comments on planning and development applications, technical reports, drawings, and other consultant work;
• Assist with the preparation and maintenance of the project proforma, and budgets;
• Assist with the preparation and maintenance of a project schedule, and meeting minutes;
• Undertake land investigation and prepare due diligence report of future landholdings;
• Exposure to the relationship between the entitlement process and permitting stage;
• Stay current on new industry technologies trends, and municipal standards;
• Help to build and promote the Primont brand within the industry, market presence and awareness; and
• Other related project tasks as required.



What You Bring
• Degree in Urban and Regional Planning, Urban Studies, Real Estate/Business or Civil Engineering.
• Five (5) plus years of relevant experience in multi-res site plan real estate development
• An understanding of the entailment process, planning policies, regulations, and approvals processes. The ideal candidate has directly or assisted in the completion of preliminary and final proformas, budget management, submission and approvals of the development applications (OPA, DPA, ZBA, SPA), permits, condo set-up, completed interim occupancy and registrations.
• Strategic thinker that is solution based.
• Comfortable numbers as it relates to reviewing project budgets and proforma inputs.
• Technical Skills: Working proficiency in Excel, PowerPoint, & Outlook, Bluebeam, and AutoCAD (is a benefit).
• Communication Skills: Strong written, verbal communication and interpersonal skills (working in an office, with a team, or working alongside consultants and comfortable with external communication).
• Self-motivated, hardworking, detail-oriented, and analytical.
• Enthusiastic individual with a strong desire to learn and be part of a collaborative and growing team.
• Experience in leading and managing mixed-use high-rise projects in urban environments.
• A track record of successfully managing complex tasks.
• Thrives in a dynamic, fast paced, team-oriented and entrepreneurial environment.
• Strong sense of ownership with an excellent work ethic and attention to detail.

Why PRIMONT
We are committed to performing with Integrity, Commitment, Accountability, Responsibility and Experience. This belief is what our Primont program is founded on and what we call building on principles we value.
Primont offers a competitive compensation package.

Interested and enthusiastic candidates are encouraged to send their resume to:

careers@primonthomes.com

We are always looking for qualified candidates for a variety of positions. If you are interested, you can submit your resume for considerations below.